A lot of brands, you can't touch them. When you're dealing with Snoop Dogg, he brings you closer to the brand and it feels like it's a part of you.
My brands are an extension of me. They're close to me. It's not like running GM, where there's no emotional attachment.
When I was at AOL, I was always on the web media side while much of the company was focused on the ISP business. We focused on big categories like celebrities and sports, and we created brands around that category like AOL Celebrities, AOL Movies and Fanhouse.
China approaches fashion with strong enthusiasm. And I believe that this enthusiasm can be translated into something interesting, economically speaking. Not only for my brand, but also for other brands.
If you think about jeans or phones or television, we are used to new brands popping up right and left. But in the car industry, we grew up with Mercedes, BMW, General Motors, and Ford, and nobody can remember during his or her upbringing a new car brand coming to life.
As a function of the easy access to information provided by the Internet, and the ease with which it can be shared thanks to social media, consumers are now better informed as to the behavior of brands and the multiple global crises we face.
I think my style is definitely urban chic. I love mixing street style with the high-end luxury brands, like Gucci, for example. Quite fun.
I love to put on lotion. Sometimes I'll watch TV and go into a lotion trance for an hour. I try to find brands that don't taste bad in case anyone wants to taste me.
As a longtime fashion enthusiast and the architect of the YMCMB lifestyle, it makes perfect sense to partner with the esteemed Bravado and move into fashion and launch my apparel brands.
With the way Amazon and eBay had become big companies and with the way people were embracing technology, I was like, it is so obvious that this is going to be a huge game changer in this space. The combination of these things is going to change what it means to retail, what it means to launch brands, what it means to connect with your consumer.
Mainstream media has been abandoned by many, for ideological reasons mostly, and brands need to directly engage with the end-user of information and offer opportunities for consumer- and employee-generated content.
Brands are essentially forbidden from saying or associating themselves with the Olympics - something that has been commonly owned by Western Civilization since the Greeks - unless they hand over piles of cash to the Games.
You have to be hopeful that people will be more educated in how they buy things, and hopefully more luxury brands will start to think that way on a longer-term basis.
We are looking to brands for poetry and for spirituality, because we're not getting those things from our communities or from each other.
I would like to thank Wolfgang Schreiber for his successful work with Bentley and Bugatti and the consistent further development of the two brands.
I think I am one of the smallest surviving brands.
I've never been comfortable being a pawn. I work with brands where I feel like I can have my say and companies that I'm proud to be in a relationship with. Partnerships take a lot of time. If I am going to put my name and my face and my energy behind something, I want it to be authentic.
The new dynamics between brands and consumers, driven by social media, are proving to be a powerful impetus for change.
I have an office full of product from brands trying to be in videos and an inbox full of songs from artists, but at the end of the day if the artist doesn't support the brand or it doesn't make sense for the song, then it will never work. What we do is try to pair them up so that both sides are happy.
I think that there are three incredible brands in the news and information space. I think ESPN owns sports; I think the Weather Channel owns weather, and I want CNN to own news and information in the global digital video space.
As a child growing up in Ireland, you would have to go to Dublin if you wanted to go to the luxury brands. And I remember my mother being too uncomfortable to go into some of those stores. I want to get rid of the barrier.
I've never worn plus size brands, and I never had to because I found what worked for my body type. So my advice is to find what works for you.
With celebrity being our new religion, it's increasingly difficult to start up on your own. Talented young designers are more likely to either go and work for celebrity brands or huge fashion houses than ever before.
Most brands want to see their products used in creative ways.
Brands must become architects of community.
Many large brands are now just marketing machines for what's being made offshore.
Accenture Interactive is working with many of the world's leading brands to transform the customer experience.
Companies and their brands need to reach out and speak directly to consumers, to honor their values, and to form meaningful relationships with them. They must become architects of community, consistently demonstrating the values that their customer community expects in exchange for their loyalty and purchases.
Johnson Publishing offered me an opportunity to build back iconic brands like 'Ebony' and 'Jet' magazines.
We move through soundscapes all the time, and most of them are accidental - a by-product. Most retail soundscapes are accidental, incongruent with the brands, and mostly hostile.
I'm a massive believer in brands. Silicon Valley has tried to reprogram everybody to think brands aren't valuable. Or theirs are, but yours aren't.
A+E Networks has been my home for over a decade. I am so proud of these brands and my A+E colleagues who are truly the best in the business.
I want young people to be able to buy into what I design. When I was young, I wanted to buy designer brands even if all I could afford was the cheapest wallet, the cheapest pen, the cheapest T-shirt because I wanted to be a part of it.
People be saying, 'Watch - when she gets some money, she's going to get a Gucci purse.' But I don't think that's my style. I like finding random stuff and random brands. Maybe one day when I'm sophisticated and older I might settle down and invest in a nice leather handbag.
My smile has been my ticket to the world. Smiling releases the same feel-good hormones you get jogging. Caring for your lips and gums is important. I brush my teeth morning and night, alternating toothpaste brands. In addition to flossing, I use a Water Pik to massage my gums and remove food particles.
We have to treat smoking as a major public health issue. We have to reduce the extent to which young people start smoking, and one of the issues is the extent to which display of cigarettes and brands does draw young people into smoking in the first place.
