Zitat des Tages über Marketing:
Green issues have been used as a marketing tool. Sometimes these green claims are completely meaningless.
The studios have been taken over by marketing people and accountants.
I was a pretty good coach and working with marketing was like coaching.
When color TV arrived, it just sat there and you saw color. I've been to retail stores where there were no 3-D glasses at all and the 3-D images were all blurred. People were coming in and saying, 'I don't want to buy that.' There's a lot of marketing connected to introducing technologies and especially introducing new experiences.
I chose Sony Classics, not just because of their practical experience, not just because of their wisdom in marketing, but mainly because of their integrity.
It will work. I am a marketing genius.
I see the same coffee table everywhere. It's mass marketing.
I'm able to utilize a lifetime of learning to help teach young people how to apply sound marketing strategy and principles for the purpose of growing the client's business. And for me, that's just too much fun.
I was 25 when I was made director of marketing at 'Newsweek.' I was 29 when I was made chief executive officer of Kaplan Educational Centers. I was raised to be confident.
There was a period of time in America where the advertising world actually went to the housewives of America and had them write jingles that would appeal to them. It was actually brilliant marketing.
I did not sell Amway, but I sold Shaklee, which was an Amway-type product sold through multi-level marketing.
We're obviously going to spend a lot in marketing because we think the product sells itself.
Avon invented the concept of direct marketing and direct selling beauty. And that's still very valid to us. We'll have a firm that will be around for another 114 years as strongly as it was the first 114.
What can we say about a marketing culture that so openly feeds and colludes with obsession? The Disney empire has developed this to an unprecedented degree of professionalism.
They put their feelers out for all the names and then they'll cast you up to the point a name steps up, and then it doesn't matter how much they love you, there's a certain marketing value on that name, and there you go.
Marketing is a core part of anything you do.
No one in my family had a retail or marketing background. They were professionals. They didn't understand just what I was doing by going into retailing. After I started, though, it got into my blood. I knew this was what I wanted.
Internet marketing entrepreneurs have truly opened my eyes to just how important a quick turnaround time can be. Often times, an interview they conduct with me today is online by the next morning. The interviewee is then able to start making money less than 24 hours after the initial interview.
In marketing I've seen only one strategy that can't miss - and that is to market to your best customers first, your best prospects second and the rest of the world last.
I love the incredible variety of demands directing makes on you, from the entrepreneur to the hustler to the deal-maker to the writer; to directing actors and the camera and working with music, sound, marketing and promotion. It uses so many sides of your brain.
By the immediate preservation of eggs for home consumption through the use of water glass or lime water, larger supplies of fresh eggs may be made available for marketing later in the season, when production is less and prices higher.
I didn't want to go get a job or get a degree in business or marketing, or whatever all my friends were getting degrees in.
I think humanitarians really feel very awkward and embarrassed about marketing, but it really doesn't matter whether a shampoo gets better marketing. It does matter when a famine or a huge crisis is - oh - well, I hate to use the word 'marketed' better but, you know, is publicized in a way that will be more effective.
Fashion is such an octopus. You're connected to so many people: suppliers, pattern makers, production teams, marketing teams, vendors.
No marketing plan is ever going to bring in one soul that was not ordained by the Lord to be saved in the first place.
No, my publisher has always done the marketing.
My theory on genre is that while there are people out there who believe that genre tells people what to read, actually I believe that genre exists as a marketing tool to tell you what to avoid.
Of all the depressing abuses of language in business, there is none that gets me so incensed as the rampant overuse of the word 'passionate' in company slogans, marketing blurbs, mission statements and on the sides of vans.
'American Idol,' for me, is fizzling out. They can't package me, man... I'm an artist that's created this concept but used the 'American Idol' machine as a marketing tool.
Apple has beautiful design, beautiful product, incredibly functional. But mostly, it's about picking product, getting behind it, marketing it, and introducing it to a customer. What they've done just inspires me.
There will always be some kid who's the new Kurt Cobain writing great lyrics and singing from his soul. The problem is they're not marketing that anymore or putting it out there.
My heart has always been in programming and marketing.
The marketing department is really an important part of getting an animated film to work. If the people running it are used to selling live action films and the hard rock music and the sex and all those things... Anything outside that, they just don't know what to do with it.
It's hard for me to get interested in stories that ignore death, which is what American marketing culture would like to do: pretend that death doesn't exist, that you can buy immortality; just buy these products, and you'll be forever young and happy.
My dad is a marketing mastermind.
The early pioneers of both wellness and network marketing were motivated by the sense that it was possible to create a better life than the conventional routes offered - better personal health and better economic health, respectively. Now the 'alternatives' of yesterday have become the economic powerhouses of today and tomorrow.
