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Leo Burnett Zitate

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The secret of all effective advertising is not the creation of new and tricky words and pictures, but one of putting familiar words and pictures into new relationships.

Leo Burnett

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Deutsche Übersetzung

Das Geheimnis aller effektiven Werbung besteht nicht in der Schaffung neuer und schwieriger Wörter und Bilder, sondern darin, bekannte Wörter und Bilder in neue Beziehungen zu bringen.

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