Nicholas Kristof - Individual storytelling is incredibly powerful. We as journalists know intuitivel...

Nicholas Kristof Zitate

Individual storytelling is incredibly powerful. We as journalists know intuitively what scientists of the brain are discovering through brain scans, which is that emotional stories tend to open the portals, and that once there's a connection made, people are more open to rational arguments.

Nicholas Kristof

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Deutsche Übersetzung

Individuelles Storytelling ist unglaublich mächtig. Wir als Journalisten wissen intuitiv, was Wissenschaftler des Gehirns durch Gehirnscans entdecken. Das heißt, dass emotionale Geschichten dazu neigen, die Portale zu öffnen, und dass, wenn erst einmal eine Verbindung besteht, die Menschen rationalen Argumenten gegenüber aufgeschlossener sind.

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