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Jeffrey Zeldman Zitate

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Advertisers don't want to be ignored, and they are drunk on our data, which is what Google and other large networks are really selling. The ads are almost a by-product; what companies really want to know is what antiperspirant a woman of 25-34 is most likely to purchase after watching 'House of Cards.'

Jeffrey Zeldman

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Deutsche Übersetzung

Werbetreibende möchten nicht ignoriert werden, und sie sind betrunken von unseren Daten, was Google und andere große Netzwerke wirklich verkaufen. Die Anzeigen sind fast ein Nebenprodukt. Was Unternehmen wirklich wissen wollen, ist, welches Antitranspirant eine Frau zwischen 25 und 34 Jahren am wahrscheinlichsten kaufen wird, nachdem sie 'House of Cards' gesehen hat.

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