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Fairfax Cone Zitate

There is no such thing as a Mass Mind. The Mass Audience is made up of individuals, and good advertising is written always from one person to another. When it is aimed at millions it rarely moves anyone.

Fairfax Cone

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Deutsche Übersetzung

Es gibt kein Mass Mind. Das Massenpublikum besteht aus Einzelpersonen, und gute Werbung wird immer von einer Person zur anderen geschrieben. Wenn es um Millionen geht, bewegt es kaum jemanden.

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