You need to be naive enough to do things differently. No big publishing house would have allowed us to co-create a fully designed, four color business book in landscape format - because it was contrary to the publishing industry logic. However, we thought of Business Model Generation as a product, not just a book - similar to Apple products.
Nature is the source of all true knowledge. She has her own logic, her own laws, she has no effect without cause nor invention without necessity.
I have been writing fairy tales for as long as I can remember. Not much has changed in terms of my natural attraction to the narrative techniques of fairy tales. My appreciation of them in the traditional stories has deepened, especially of flat and unadorned language, intuitive logic, abstraction, and everyday magic.
There's a reason that male golfers don't compete against female golfers. They're in a league of their own, and it would end in tears. It's time to apply this logic to the online world.
What's immediately profitable is the only kind of logic that capitalism understands.
'Bum's Rush' is a piece about timing, and everything that's in the piece needs to be with the piece. If people are missing, or marking, or unable to use their voices, the impulses that prompt the action are lost, and its logic crumbles.
Imagine an eye unruled by man-made laws of perspective, an eye unprejudiced by compositional logic, an eye which does not respond to the name of everything but which must know each object encountered in life through an adventure of perception.
The logic of validation allows us to move between the two limits of dogmatism and skepticism.
Just as we Liberal Democrats opposed the flawed logic of that war in Iraq - we will oppose the flawed government claim that we have to surrender our fundamental rights in order to improve our security.
Trying to understand the way nature works involves a most terrible test of human reasoning ability. It involves subtle trickery, beautiful tightropes of logic on which one has to walk in order not to make a mistake in predicting what will happen. The quantum mechanical and the relativity ideas are examples of this.
