Stan Freberg - You have to prove that the Freberg way will sell their product better than if they ju...

Stan Freberg Zitate

You have to prove that the Freberg way will sell their product better than if they just did straight advertising. Whenever I give a lecture or seminar, that's what I try to get across to people. I hear very few radio commercials that sound like I could have written them or that they got the idea.

Stan Freberg

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Deutsche Übersetzung

Sie müssen beweisen, dass die Produkte von Freberg besser verkauft werden, als wenn sie nur Werbung machen würden. Immer wenn ich einen Vortrag oder ein Seminar halte, versuche ich, den Menschen zu vermitteln. Ich höre sehr wenige Radiowerbungen, die so klingen, als hätte ich sie schreiben können oder dass sie auf die Idee gekommen sind.

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