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PR and marketing doesn't sell books. It gets attention for them. It sends readers to bookstores and websites to read a few pages.
If you're going to be sexy in a photo, you'd better be thinking about sex rather than about being sexy.
You have to go to where you can make money, and you see in the service area, in the technological area, those are the areas where we're going to create jobs.
You're never going to get the amount of CO2 emitted to go down unless you deal with the one magic metric, which is CO2 per kilowatt-hour.
In the case of good books, the point is not to see how many of them you can get through, but how many can get through to you.
A bookstore has thousands of titles to sell. You need to be the guy the store attendant recommends to the reader.
Sometimes when you're editing a movie, you have the thing that you don't expect - which is you make it longer and longer as you go along.
Winning doesn't always mean being first. Winning means you're doing better than you've ever done before.
You can't get any movement larger than five people without including at least one flippin idiot.