Google the name Prometheus, and see how often it has been given to innovations in many different fields, notably science, medicine and space exploration. The fire he stole can be seen, too, as the spark generating all artistic creativity.
I don't see a sea change by 2020, but I see migration in the direction of modernization and more flexibility in the generating system going forward.
Your big movie stars who've been in blockbusters generating a lot of dollars are looking for the meatier, substantive roles that they think will make the awards season.
Brian Eno developed systems to keep himself on edge and to keep himself in a position where he's generating ideas.
I was so dedicated to generating income to keep my family housed and clothed and schooled. That mattered to me. And playing good golf mattered to me. The rest of the things, like how my record stacked up against others, never made that much difference.
We have a plan for a stronger middle class, with the goal of generating 12 million new jobs over the next four years.
Kudos to you for generating enough sweat that it actually drips off of your body - and all over the machine you are using at the time. If you sweat a lot, that's fine, but wipe down the damn machine when you're done... or I will confront you, and it will not be pretty.
In many places in the developed world, we eat or waste probably twice as many food calories as we really need. We're wasteful of food. We ship all over the world. We're now realizing that generating the energy to ship the food around the world is also ruining our climate.
If you are an investor who's retired and hopes to live off the income that your portfolio is generating, then we would focus just on the dividend yield.
Utopianism is probably a necessary social device for generating the superhuman efforts without which no major revolution is achieved.
Money begets money. If you don't have that, you wait around to be hired by somebody at the mercy of others. If you have that money in your hand, you desperately try to make the best use of it and move ahead. And that's generating income for yourself.
The old way of doing 'good business' was based on the principle, 'the ends justifies the means.' In the future, good business will invoke 'the means justifying the ends.' The E P&L can already serve as an important tool to help this shift in commerce from generating profits with collateral damages to profits with collateral benefits.