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Angela Ahrendts Zitate

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Burberry was about building a relationship. But it was always about selling an amazing product that you would have forever. Apple is just a deeper relationship with a much broader constituency. Because it's everybody.

Angela Ahrendts

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Deutsche Übersetzung

Bei Burberry ging es darum, eine Beziehung aufzubauen. Aber es ging immer darum, ein erstaunliches Produkt zu verkaufen, das Sie für immer haben würden. Apple ist nur eine tiefere Beziehung mit einem viel breiteren Wahlkreis. Weil es alle sind.

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