Xbox is one of the most revered, loved brands in games.
It's our own ability to have an idea and go after the idea and make it happen. That's what at the end of the day defines us.
You look at marketing: everything that's happening in marketing is digitized. Everything that's happening in finance is digitized. So pretty much every industry, every function in every industry, has a huge element that's driven by information technology. It's no longer discrete.
In our business, things look like a failure until they're not. It's pretty binary transitions.
The fundamental truth for developers is they will build if there are users.
What happens in Britain, what happens in the world, matters a lot to us in our core business.
I went through a phase of reading lots of Urdu poetry, thanks to the great transliterated versions that have become available.
I want the least number of decision makers. We want to empower people to get more things done and also give permission to question orthodoxy.
Microsoft loves Linux.
You've got to remember even the Apple regeneration started with colorful iMacs. So let us first get the colorful iMacs. I think with what we're doing with Lumia, we're at that stage. I want to do good devices that people like, and then we will go on to doing the next thing and the next thing.
We're not in hardware for hardware's sake. We're in hardware to be able to express all our platform and productivity software in a way that's unique.
At the core of the products we build, I want to think about productivity centered around people.
