Zitat des Tages über Hulu:
There are so many entertainment options - Netflix, Amazon, Hulu - and especially for younger people, who are Internet-savvy and video game fans.
The one thing that's important to know is Hulu's not looking for traffic to be sent to hulu.com from its relationships with Yahoo and Fancast and MSN.
If we lived in a time where people couldn't watch 'Lost' on Hulu or record it on their DVR, we wouldn't necessarily have succeeded. We need people to be able to catch up. Now you choose when you watch TV. We wouldn't have survived in the old days because people would have missed episodes.
At a macro level, it's balancing the needs of consumers, advertisers and content owners. And if you talk to any one of those three customer sets in isolation, often times you won't delight the other two. So the hurdle we faced with Hulu Plus was, how can we thread this needle in a way that delights all three customer sets?
We're simple-minded, the team at Hulu, which is, we think if we can obsess over quality and build a better mousetrap, that good things will happen. Users will adopt the service, advertisers will see great value in it, and that's what we're seeing.
Hulu is about the shows, not the networks. The shows are the brands that users care about.
Don't get me wrong, I love watching episodes of my favorite shows on Hulu and reading the daily trash on PageSix, but I also embrace the opportunity to settle down with a good book and let my mind travel to another place and time.
Thanks to Netflix and Hulu, people are getting more and more used to consuming longer stretches of content on their televisions or computer screens.
I just got an iPhone, which is cool, but I don't download movies, I don't watch Hulu, I don't have Netflix. I don't do any of that. But I do geek out to music.
I watch old 'Truth or Consequences' on Hulu. 'Concentration.' And 'The Match Game' with Gene Rayburn.
In the old days you could do re-runs, and people would have to watch that because there's nothing else. But with Netflix and Amazon, Hulu, Xbox, as well as premium and regular cable, it's very hard to do that.
'Parks and Rec' is definitely a mainstream show - the group that watches it on TV on Thursday night is small, but the audience that watches it on things like Hulu, Netflix, and Tivo is enormous.
On NBC, MSNBC and Hulu, you can size and cut clips to whatever length you want. Do online clips affect the TV market? I'm guessing not really.
I directed a short series for Hulu called 'Paloma,' and being in an editing room, I learned a lot about acting. It gave me a new bolt of energy in terms of my interest in filmmaking because it made me realize how collaborative filmmaking can be and also that you're not just limited to one job.
It's very hard to just have a pure form like a Hulu or a YouTube to be successful in China because our view is, users come to a platform; they really don't care whether it is professional or whether it's a user-generated, or it's premium, you see. They want to come to a big database to be able to find the content they want.
People have more options to watch quality, professionally produced video than ever before, and they are using those options - whether it is DVR, Netflix or Hulu.
Now we live in this DVD, iTunes, Hulu age, and show creators and networks are realizing that and letting shows develop on those terms rather than 'We gotta just punch it week to week, man.' Now they're like, 'What will happen if someone watches the entire show?'