Zitat des Tages von Victoria Strauss:
There's a difference between publicity and marketing. A lot of writers don't realize how much marketing goes on beyond the scenes, with sales reps and advanced reading copies, all that stuff that happens months before a book is published.
Is it ever worthwhile to buy a review? Not in my opinion. With independent paid review services, quality can be a problem; plus, there are plenty of non-professional book review venues out there that will review for free.
Maybe self-publishing is going to be an extra step added to publishing. Maybe what's going to happen is you self-publish a book, someone notices it - an agent? - and it goes from there into the traditional sphere.
When I was submitting my first novel, I had no idea that publishing scams existed. I never encountered any, but I could have - and knowing how easily I might have been taken advantage of makes me determined to protect others from falling into that trap.
Print-on-demand and electronic self-publishing options have made it easy for anyone to set up a business as a publisher whether they know what they're doing or not.
